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Designing, Coding & Delivering HTML Email

Designing, Coding & Delivering HTML Email
ISBN n/a | edition 2007 | PDF | 65 pages | 1.5 mb


Introduction
You don’t have to be a professional web designer to use this guide, but a little HTML knowledge will definitely help. First, we’ll cover all the basics, like how HTML emails work (and why it always seems to break when you try to send it yourself). Then, we’ll get into echnical stuff, like how to design and code them. Finally, we’ll run through email marketing best practices, such as for list management, deliverability and measuring performance.

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