Panos Mourdoukoutas - Business Strategy in a Semiglobal Economy
M.E. Sharpe | 2006 | ISBN: 0765613417 | Pages: 213 | PDF | 5.40 MB
This groundbreaking text provides both theory and strategy for operating in a semiglobal economy in which international businesses must compete in highly globalized and highly localized markets at the same time. Unlike the traditional transnational and matrix corporate models, a semiglobal corporation organizes its operations according to the global/local content of its value propositions rather than according to geographical regions, products, or contribution to the parent company's performance. As an example of a semiglobal corporation, the Honda Motor Company has a global vision when it comes to highly global bundles like car engines, and a local vision when it comes to highly localized car financing and servicing. Designed as a supplementary text for courses in international business, development economics, marketing, and strategic planning, "Business Strategy in a Semiglobal Economy" raises important challenges to the conventional models of business organization and the competitive strategies that proceed from them.
Do you know only a small part of all books is visible on the AvaxHome Homepage (@ Home)?
To see all of them use
If you enjoy my books look at my
...::No mirrors, please::...
There is a growing number of phishing/spoofing rapidshare-similar mirrors in comments. Using it you run the risk of your rapidshare account being STOLEN.
Check them carefully before using, a proper RapidShare mirror has the following format:
A spoofing link is different e.g.
!!!NEVER EVER USE IT!!!
If you see such links, send a PM to staff immediately (nicks of the staff are
***Detailed information about Phishing can be found
|a b c d e f g h i j k l m n o p q r s t u v w x y z 0 1 2 3 4 5 6 7 8 9 |
а б в г д е ж з и й к л м н о п р с т у ф х ц ч ш щ ъ ы ь э ю я
Посетители, находящиеся в группе Гости, не могут оставлять комментарии в данной новости.