Andrew Campbell, Michael Goold, "The Collaborative Enterprise"
Basic Books | 2000-04-13 | ISBN: 0738203106 | 240 pages | PDF | 18,7 MB
The world's foremost authorities on multi-business strategy show how to overcome barriers to synergy and achieve real collaboration across the company
"The Collaborative Enterprise is a thoughtful, thorough approach to an opportunity that has long eluded many corporations. The authors use their considerable experience to create practical tools for managers at both corporate centers and business units, showing how the whole can truly become more valuable than the sum of the parts."
-Rosabeth Moss Kanter, Harvard Business School
In today's diversified companies, or those resulting from the boom in mergers, acquisitions, and alliances, synergy is touted as a great strategic advantage. But more often than not, it turns out to be a mirage, as managers haggle over turf and senior management lacks the skills or commitment to recognize, support, and sustain collaboration. In The Collaborative Enterprise, Andrew Campbell and Michael Goold offer an incisive and highly practical approach to overcoming barriers to synergy, evaluating opportunities within and outside the company, establishing appropriate roles for corporate headquarters and business units, and fostering a commitment to collaboration at all levels of the organization.
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