Michael Olsen, Jinlin Zhao, "Handbook of Hospitality Strategic Management"
Butterworth-Heinemann | 2008-08-18 | ISBN: 0080450792 | 512 pages | PDF | 1,5 MB
This Handbook consists of 25 chapters which critically review mainstream Hospitality Strategic Management research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry.
The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners
The Handbooks of Hospitality Management Series is led by Editor-in-Chief, Professor Abraham Pizam.
- Provides in-depth state of the art essays on the key area of Strategic Management in the hospitality industry
- Written by internationally renowned and respected contributors offering a global perspective
- A vital reference tool for all those studying and working in the hospitality industry
Only RS mirrors, please
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