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25 апреля 2009 | Автор: Admin | Рубрика: Научная литература » Экономика | Комментариев: 0

Ralph Warner “How to Run a Thriving Business: Strategies for Success and Satisfaction"
NOLO | 2004-11-30 | ISBN: 1413301045 | 350 pages | PDF | 1 MB

How do you run a business that not only brings in the money, but provides satisfaction and personal growth as well? Nobody can answer that question better than Ralph Warner, who co-founded Nolo in 1971.
With How to Run a Thriving Business, you'll discover the business philosophy and nuts-and-bolts advice that have let Warner thrive during three decades at the helm of a small business that began in the corner of a bedroom and now employs 100 people.
How to Run a Thriving Business breaks it all down with 17 ideas, including:
*don't work long hours *choose a business you care about *embrace your best competitors *get and keep a competitive edge *innovate now and forever *market your business creatively *target your customers *react quickly to bad news
How to Run a Thriving Business is the perfect read for anyone who's interested in starting a new venture and for those who could use an infusion of practical advice to get back on track with an existing business.




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