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Скачать Cowboys and Dragons: Shattering Cultural Myths to Advance Chinese/American Business бесплатно

25 апреля 2009 | Автор: Admin | Рубрика: Научная литература » Экономика | Комментариев: 0

Cowboys and Dragons
Kaplan Business | 2003-02-13 | ISBN: 0793160294 | 256 pages | CHM | 2 MB

Forge positive, productive East/West business relationships by understanding how the other side thinks. Focusing on who the Chinese and Americans are, and why they behave in certain ways, this pragmatic yet sensitive approach to building East/West business relationships urges readers to seek understanding ahead of quick answers. Bicultural businessman Charles Lee outlines the traditional, social, political, and economic factors affecting Chinese and American business environments, deconstructing the myths of the "cowboy" and the "dragon."

Dr. Lee covers a lot of subject matter in Cowboys and Dragrons. This is not a travel or "how to" book. This is a hands on reference piece that aims at breaking down cultural myths between the U.S. and China that have historically promulgated misunderstanding between the two countries. Dr. Lee emphasizes the necessity of having a historical and cultural understanding of the United States and China before entering into or embarking on business dealings between the two countries. He poses philisophical questions to the reader in order to uncover fundamental truths about human relationships. Furthermore, he provides practical advice on how to make a U.S./China business deal work to the benefit of BOTH sides.

If you ever wondered why Chinese bow and avoid direct eye contact versus the American norm of firm handshakes and looking someone squarely in the eye or how to better understand the nuances of business language among both cultures, this book will explain it all.

Cowboys and Dragons will surely become a must read among business school students, entrepreneurs, executives, and individuals that plan or or are currently doing business in China. Keep this book handy.

Enjoy this great book! Brought to you by SMIRK


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