Christina Holtz-Bacha, Ralph Negrine, Paolo Mancini, Stylianos Papathanassopoulos , "The Professionalisation of Political Communication"
Publisher: ntellect Ltd | 2007-03-15 | ISBN 184150159X | PDF | 204 pages | 2.4 MB
Long before a politician opens his mouth to speak in public, his words have been filtered through a team of public relations experts, communications consultants, and campaign assistants. When did politicians€™ speeches stop being their own? And who are these professional communicators who fine-tune messages to suit the demands of electoral strategy? In The Professionalization of Political Communication, renowned contributors explore the effect of such consciously manipulated discourse on European politics; the resulting volume is essential for anyone interested in the changing political dialect.
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